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Rock Formations on the Beach

Fractional Chief of Staff and CMO

Return on Investment

As an Interim or Fractional C-suite Executive Wendy adds value by using her skills and expertise to help deliver an outcome, solution, service or mitigate risk that provides a meaningful ‘return on investment’ to a client. She is paid on the understanding of goals and objectives being performed and delivered, and not simply on the basis of attendance.

Accountability

Rather than taking on a purely advisory role, Wendy will take responsibility for and manage a business or project in her own right. She expects to be held accountable for results and by being instrumental in an assignment’s successful delivery, she gives clients the peace of mind that she has stewardship of the project in hand.

Effectiveness

Operating at or near board-level gives Wendy the authority and credibility to effect significant change or transition within a company. Unlike a ‘temp’, she's not just there to ‘hold the fort’. She actively adds value to the client organization as a result of her expertise and approach, even when the work and the decisions to be made are difficult.

Commitment 

Wendy will maintain high professional standards because her future work relies upon referrals and a successful track record. She therefore has a stake in the success of the assignments that she undertakes. This contrasts favourably with other ‘temporary workers’ who may also be seeking ‘permanent employment’ or simply motivated by a day rate or extending their tenure.

Objectivity

Unencumbered by company politics or culture, Wendy provides a fresh perspective and is able to concentrate on what's best for the business. Being an independent operator, she is able to contribute honestly without constituting a threat to the incumbent management team. Not being part of a larger business she is not pressured to unnecessarily extend her assignment.

Speed

Wendy can be in place within days as opposed to weeks or months which is essential when time constraints are paramount. Being practiced in engaging promptly with the situation, she becomes effective quickly upon joining a client organization. Because of her experience and expertise, Wendy also conducts and completes assignments effectively and with due speed.

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Work with Wendy

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